The Master Plan that led to the growth of Tesla as a brand

Decoding Elon Musk’s Strategy from Tesla’s Master Plan

Photo by Jannes Glas on Unsplash

The year was 2006, 8 years since Meg Ryan & Tom Hanks starring “you’ve got mail” had hit the theatres, showcasing the prowess of digital communication.

The tech world was going to change forever after 2006. YouTube was bought by Google, V for…